Results for “Contributor: Rene Weber / Marc subjects sim: Mass Communications” | Alexandria Digital Research Library

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Dynamics of Persuasion in Response to Public Service Announcements

Format:: Text
Collection:: UCSB electronic theses and dissertations
Author:: Westcott-Baker, Amber L.
Creation Date:: 2013
Issued Date:: 2013

Examining Traditional Television and Online Video Use in the New Media Environment: Understanding the Role of Audience Activity, Media Orientation, Generational Cohort, and Contextual Age

Format:: Text
Collection:: UCSB electronic theses and dissertations
Author:: Bondad-Brown, Beverly A.
Creation Date:: 2011
Issued Date:: 2011